Pink Shirt Day 2020 will be held on Friday 16 October!

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Celebrated annually around the globe, Pink Shirt Day began in Canada in 2007 when two students took a stand against homophobic bullying after a peer was bullied for wearing a pink shirt. In Aotearoa, Pink Shirt Day works to create schools, workplaces, communities, and whānau where everyone feels safe, valued, and respected.

This October people across Aotearoa will come together to take action against bullying and fundraise to support the kaupapa. The official Pink Shirt Day t-shirt lands in-store and online at Cotton On on Monday 21 September.