The all-new Online Digital Expo was launched in March 2021.
The was a great success offering opportunities for exhibitors to increase their profiles and engage with schools across the country.
A perfect combination of the physical expos as well as a digital expo for exhibitor/visitor engagement before, during and after the expos, as well as providing a year-round presence online.
Extend your reach and continue the conversation online!
With any stand booking, exhibitors are provided with a free basic listing with the option of upgrading to a professional listing.
A professional listing provides a whopping 76% more engagement.
The new NZCE Digital Expo incorporates a full exhibitor listing with contact details, news and articles, a video gallery and an online magazine.
Take a look at the digital expo statistics to demonstrate the impact of our online services and digital marketing campaigns:
April: Expo activation
- 10,733 visitors to our Careers Expo online site in April
- 62% are under 25 years old.
- 1570 direct sign-ups to our digital newsletters
- Facebook reach is over 4000 March with new campaigns starting in April
- LinkedIn has reached 125,000 in March
May: Expo activation
- A whopping 42,765 visitors to our Careers Expo online site in May alone.
- Facebook reach is over 63,748 in the last 30 days.
- Weekly traffic on the online directory is 593 across all the exhibitors.
June: Expo activation
- 25,054 visitors to our Careers Expo online site in June.
- Social Media impressions for the month at 138,200 across Facebook and Instagram.
- Facebook reach 107,769 during June.
- Weekly traffic on the online directory is 642 across all the exhibitors.
July: Expo activation
- 7,739 visitors to our Careers Expo online site in July.
- Social Media impressions for the month at 19,700 across Facebook and Instagram.
- Facebook reach 16,720 during July.
- Weekly traffic on the online directory is 319 across all the exhibitors.
August: Expo activation
- 3027 visitors to our Career Expo online site in August.
- Social Media impressions for the month at 11,500 across Facebook and Instagram.
- Facebook reach 12,123 during August
- 1016 users were actively using the website in August
September: Expo activation
- 3235 visitors to our Career Expo online site in September.
- Social Media impressions for the month at 20.000 across Facebook and Instagram.
- Facebook reach 17,645 during September
- 820 users were actively using the website in September
October: Expo activation
- 2570 visitors to our Career Expo online site in October
- Social Media impressions for the month at 48,801 across Facebook and Instagram
- An Ad this month promoting the Online Expo reached 28,012 people
- Over 300 people engaged with exhibitor listings
November: Expo activation
- 2741 visitors to our Career Expo online site in November
- Social Media impressions for the month at 40,474 across Facebook and Instagram
- The Ad this month promoting the Online Expo reached 35,100 people and made a huge 93,500 impressions!!
- 881 users were actively using the website in November